Home About IEF Conferences Newsletter Resources PAPERS ON ENVIRONMENT AND SUSTAINABLE DEVELOPMENT Paper presented at the plenary IEF Symposium Consumer Citizenship Network Third CCN International Conference Hedmark University College, Hamar, Norway 15-16 May 2006

Motivation is driven more by the heart than the head. Any lasting commitment to sustainable lifestyles must be driven by an individual's values and world view. The sources of values include the world's religions, philosophers and humanists, and they are transmitted first in the family, then in the schools and other institutions of society. Values such as justice, solidarity, service and moderation from all these sources can help to drive responsible consumer citizenship. A sense of world citizenship also contributes to more sustainable behaviour.